Customer service solution
Quixy Editorial Team
February 14, 2024
Reading Time: 6 minutes

Customer service is key to growing your business, and most companies need to focus on customer satisfaction to ensure that they can retain customers. 54% of the shoppers would stop being loyal to a brand after one bad experience. This makes it vital for companies to maintain a good relationship with their customers, which can be done using good customer service solutions.

With happier customers, you’ll have a loyal customer base that will stay with you as you grow and scale your business.

In this blog, we’ll discuss why customer service is important for your business and how Quixy can help you ensure better customer service through a customer service solution, so keep on reading!

Explore infographic: 8 Key Statistics about the Advantage of Customer Service Automation

Why is customer service important?

Customer service is key to retain one of the most important resources for a business – Customers.

There’s a phrase that perfectly defines the relationship between a business and its customers – The Customer is King. Customers help increase sales, establish a good reputation in the market, and get you new business. Thus, customer service and customer retention should be among the most important activities for any brand or company.

There’s a phrase that perfectly defines the relationship between a business and its customers – the customer is king.

Customer service isn’t just restricted to being polite in customer interactions; it also involves the customer experience at every touchpoint with the company. Over 55% of customer requests for service are not acknowledged on social media, according to research by Esteban Kolsky. Every touchpoint is equally important in helping your customers feel valued and important. Consistently providing excellent service can help you build up a steady base of loyal customers who, apart from staying with you, can have good things to say about your brand and help you fetch more business.

According to research by Esteban Kolsky, over 55% of customer requests for service are not acknowledged on social media

Putting your customer first has many benefits.

Benefits of putting customer first

1. Increases revenue

When customers keep coming back for more, this results in a steady increase in revenue. Hence, customers contribute to the overall profitability of your business.

2. Creates streamlined workflows with one goal

When everybody in the company is working to provide the best service to your customers, you can ensure that your processes are geared towards this common goal. This can lead to a more efficient and streamlined holistic process by using a customer service solution.

3. Customers can become your advocates

Better customer satisfaction can lead to customers recommending your business to their friends and family. When your customers are your most vocal supporters, your marketing can become more personalized and you can focus on the leads generated through your existing customers.

4. Better customer service leads to less churn

Customer churn is the number of customers that stopped using your company’s services between a certain time period. This is a good way to measure how satisfied your customers are with your service and support. The better your customer service, the lesser your customer churn rate.

5. Customers can generate better feedback

For any company, knowing how to improve and accelerate growth is synonymous with removing every pain point and making the best product possible. The most valuable insights can come from your customers who are having issues; so, customer service can become a very important source of information. Pinpointing the pain points and further developing the unique qualities of your product can lead to a better product overall.

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Source: GIPHY

Customer service is key for maintaining and growing your customer base. Customers are extremely important for any business and retaining them is practically an art in the current landscape. With numerous competitors in the market, customers are spoilt for choice when it comes to choosing a company or service to go with. The only way to make sure that customers consistently choose your business is to maintain your level of service and provide them with a benefit they can’t get anywhere else. The easiest and most efficient way of maintaining your relationship with customers is to find a good customer service solution – like Quixy!

Also read: The Future of Work: Adapting your Skills to Succeed

advantage of customer service automation

How can Quixy help you with your customer service?

The popularity of no-code platforms is steadily growing, and these platforms can help you with all aspects of your business including customer service. Using an advanced no-code platform like Quixy, you can customize ready-to-use customer service apps available in Quixy’s app store or build your own customer service solutions without writing any code.

With a good customer service solution, you can have a tool that can help you get back to your customers in time, send timely messages regarding services or appointments, gain and analyze the customer data that you collect, and get insightful information regarding the pain points that customers are facing. These benefits can help you grow your business in a way that ensures you retain your existing customers while gaining new customers.

Customer service help
Source: GIPHY

Using Quixy for Customer Service can help you by providing many benefits such as:

1. Drive conversations

By automating your processes and consolidating customer data, you can drive quality conversations and proactively solve common issues.

2. Provide unique experiences

You can access data in real-time to develop a holistic view of the customer and match them with suitable representatives.

3. Generate insights and create holistic plans

A customer service solution can collect customer data and provide actionable insights, which can be developed into a comprehensive customer acquisition plan.

4. Manage your cases

When a customer needs support, automatically assign an individual to resolve the issue and manage relationships using real-time data while on customer calls. Self-service and case resolution can also be streamlined by visualizing workflows using no-code. A good case management solution can enable your company to give your customers the unique support that they need.

5. Automate tickets and provide support

Automating your ticket requests enables you to deal with them from any channel and automated responses can provide customer support to prevent frustration.

Also Read: Enhancing Customer Experience with ChatGPT: Transforming E-commerce Experiences

6. Answer customer complaints and FAQ

Enhancing automation can lead to better efficiency while fixing issues and notifying the concerned customers. You can also optimize customer complaints with no-code.

7. Create a customer self-service portal

A portal can help customers create a unique profile and maintain their preferences across channels, leading to better customer self-service. A customer communication app could help bridge other communication and support gaps.

8. Gather feedback

An automated feedback system can lead to customizable parameters and enable customers to regularly share feedback and get their queries resolved.

Also read: The Impact of Digital Transformation on Business Performance

How did Quixy help Patanjali Renewable Pvt Ltd with a customer service solution?

Customer service is important for every company in every industry. A good example of the benefits of customer service is Patanjali Renewable Pvt Ltd. Patanjali is a leading manufacturer of Solar PV Modules, Solar Inverters, Solar Water Pumps, etc. With multiple departments to manage, Patanjali needed a robust service to manage its customer service.

Patanjali needed a solution to help organize and manage the tasks allocated to the field staff, distributors, sales staff, and service engineers spread across the country. With tasks like generating leads, following up on leads, managing service complaints, and allotting these complaints to the field engineers in question, this was difficult to manage on a country-wide scale. Patanjali approached Quixy to resolve these problems and help provide a good customer service solution.

Quixy’s no-code platform helped Patanjali automate their lead management and customer support processes. Through automation, each lead and complaint was logged into the system and assigned to the concerned staff. Automated support tickets have helped to notify sales and service staff about their duties and provided an easy way for them to track their progress while interacting with the support tickets. The status of the customer’s complaints is now available at the click of a button and this has also provided various insights about staff productivity and SLA compliance status.

Utilization of Patanjali’s support staff has improved by 40% and complaint resolution time has also reduced, leading to overall improved customer satisfaction.

Also Read: Top 10 Customer Database Software


Customer satisfaction is a prerequisite for the success of your business, which means that you always need to keep an eye on your customer service. This is where a good customer service solution like Quixy can help you get the best results and transform your business. A no-code platform like Quixy can help you automate and optimize your customer service to provide the best value to your customers and ensure better customer satisfaction, as seen with Patanjali Renewable Pvt Ltd.

Ready to transform your business? Get started now and experience the power of automation and app creation, all without the need for coding skills.

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